Online dating app like Hinge has transformed the way people connect, providing convenience and the chance to connect with new people from the comfort of their own home. Over time, dating apps have grown to become an essential part of modern-day relationships, since millions of users use them every day, hoping to connect with meaningful people.
In this regard, swipe-based dating apps, like Tinder and Bumble, have gained recognition due to their easy designs and premium features. Their simplicity and speed have turned scrolling into an almost universal method of online dating. However, as people search for a deeper and more real connection, apps such as Hinge are becoming more popular.
In contrast to many of its rivals, Hinge is designed to be removed, thereby encouraging real-world connections that are more than superficial.
It doesn’t matter if you’re a new company looking to shake up the dating industry or a business owner looking for the next major consumer product; developing a dating app like Hinge is a profitable and rewarding strategy.
Market Statistics of Dating App Development
Hinge has made its niche by insisting on meaningful connections over informal interactions. Its most notable features, like prompting users to comment or like on particular sections of profiles, resonate well with users who want to gain more depth and a sense of compatibility over casual swipes.
Based on Statista and market forecasts for 2025:
- The global revenue from the dating apps segment is predicted to reach $8.7 billion by end of 2025.
- The market is predicted to expand at a rate of 2.49 percent between 2025 and 2029 and to be at $9.63 billion in 2029.
- In 2029, the number of people using dating apps worldwide is predicted to be 413.6 million.
- These figures show the lasting appeal and potential for scaling of apps that are focused on long-term, high-value interactions.
What is the Hinge Dating App?
The Hinge dating application is a beautiful social network that is designed to help people find the right partner to share their lives with, rather than just fleeting connections. The app doesn’t have the “swipe left/right” concept that numerous other apps use, similar to Hinge that suggests users make funny profiles to answer questions and display their photos.
This is what allows genuine interactions between people to be established. The Hinge motto can be described as “Made to be removed,” and the aim is to allow users to meet their perfect match and then eliminate the application. It is among the dating apps mentioned above that are great for weddings.
What Makes Hinge Dating App Unique?
Hinge revolutionized online dating, shifting from a superficial swipe to a meaningful engagement. Instead of making judgments about profiles on photographs alone, the people respond when asked, leave comments on certain elements of the profile, and participate in conversations. These standout features, designed to enhance user experience, have increased match-to-conversation rates by 3x compared to traditional swipe-based apps.
The application’s “most compatible” feature uses machine learning to recommend the most compatible matches every day. The year 2024 was the last time Hinge announced that 75 percent of people who had dates met through this algorithm-driven recommendation mechanism. This matchmaking method based on data makes successful dating apps stand out from the crowd of apps.
Imagine Hinge as a digital dinner party in which hosts (your algorithm) carefully introduce you to people with whom you have a genuine affinity. In contrast to speed dating (Tinder) and classified adverts (older dating websites), Hinge creates space for character and depth to be seen through carefully planned interactions that invite users to engage in conversations.
Top Reasons to Build a Dating App Like Hinge
Before you dive into the cost to build a dating app like Hinge, it is essential to know why you should invest in a dating app like Hinge. The fact is that dating websites have seen a significant increase in the use of digital technology. Due to the rise of these sites, social standards have changed, challenging traditional courtship traditions and opening the way for a flexible and diverse way of looking for love.
But if you decide to put your money into the creation of a dating app like Hinge and you decide to invest in the development of Hinge, then you’re not losing any chance to be successful anywhere. What is the reason? Here are some of the reasons for you to consider:
Great Source of Revenue
Dating apps have a wide range of revenue models. It can also collect ongoing revenue through subscription models in which users pay a monthly or yearly fee to access more matches or premium features. Dating app monetization is possible by allowing the user to make in-application purchases, such as boosts that will increase the visibility of your app and virtual gifts.
The production of revenue is also assisted by advertising, specifically through personalised ads which are based on the user’s behaviour and preferences. Revenue model for dating app can also be amplified by offering top-quality features or services that users can buy.
Enhanced Brand Loyalty and Engagement
Successful dating apps have created high levels of brand loyalty and strong levels of user engagement. Users can stay in the app once they have established significant relationships with it, which can generate recurring income through advertising, in-app purchases, and subscription fees. Engaged users may become advocates for the program, spreading the word about it and writing excellent reviews, which can assist in its organic growth.
Innovation & Differentiation
The investment in the development of a dating application offers an opportunity to create innovation and differentiation in the marketplace. By implementing unique functions, focusing on specific market segments, or delivering services to populations that aren’t represented, developers can make their apps stand out from the crowd and gain the trust of loyal users. Both investors and users appreciate the app when it’s innovative, as it increases user engagement and allows it to stand out in an overcrowded market.
Growing Market
The increasing digitalization of our society, busy schedules, and the rise of smartphone use are all contributing to the popularity of online dating, which is experiencing constant growth. This trend of growth suggests that investments in dating apps are in line with the market, which is likely to continue to grow, and provides a solid basis to earn potential investment returns.
Scalability
Dating apps are scalable because of their digital aspect. Without the need for an enormous extra investment in physical infrastructures, an application will attract users from all over the world once the initial phase of development has been completed and the app is released. The ability to scale is a significant benefit to investors seeking rapid growth and increased market penetration, as it allows the platform to expand as its user base increases.
Data Insights
There is a wealth of information on user behaviors, such as interests, interactions, and other activities with these dating applications. When you analyze this information, valuable insights about patterns, demographics, and user interests can be gained. Utilizing this data effectively by app developers enables them to continuously make enhancements to the application’s features, user interface, and marketing techniques. The anonymized data may be monetized through the sale of insights to other organizations or by using it in other business decisions.
Portfolio Diversification
A focus on the tech and online services industries in your portfolio of investments can be accomplished through investing in dating apps. Diversification reduces dependence on a specific area or asset class, which reduces risk and boosts the overall performance of the portfolio. This strategy is particularly beneficial for investors looking to minimize risk while maximizing the possibility of returns.
Long-Term Value
A successful dating app is valuable over the long term. The value of the app increases when its user base grows and it expands its reach in the market. Businesses seeking to expand their income streams or boost their digital portfolio could be interested in purchasing this. Additionally, this app could consider ways to expand into other services that will increase its value over time and offer investors new ways to earn income.
Must-Have Features for Developing a Dating App Like Hinge
In the development of a dating app like Hinge, certain elements must be included to provide a fantastic user experience. Let’s take a look at them in more detail:
Advanced Search
The powerful search filters allow users to find potential partners based on preferences. Flexible settings allow users to broaden the search criteria to locate potential matches even in small markets. Nearby profiles suggest matches based on real-time locations as well.
Secure Messaging
A messaging option in the app with options for video, text, and voice chat lets users safely chat privately. Moderation and encryption tools help prevent abuse.
Push Notifications
The timely notifications of the status of your profile, messages, or matches, and mutual messages increase engagement. Customizable notification frequencies prevent user annoyances.
Events Feature
This is because app users have the opportunity to meet in person, which is facilitated by common interests and programmed events – in other words, app experiences transcend beyond the virtual.
Read also: How to Build a Dating App Like Tinder?
Community Guidelines
A clear set of guidelines and zero tolerance for unacceptable behavior ensure an appropriate, safe environment to build meaningful relationships.
Comprehensive Profiles
Allow users to display pictures, provide bio information, link their social profiles, and showcase photos. This allows matches to meet each other more thoroughly before connecting. Advanced filters like religious beliefs, location, interests, and so on. Help identify those who are most compatible with each other.
Matching Algorithm
A sophisticated algorithm for matching is essential to recommend profiles that match every user. The algorithm must analyze the user’s bio information, preferences, and common interests among members to build meaningful relationships.
Photo/Content Management
The privacy settings allow users to control which aspects of their profile, as well as chat history, are public. This promotes honesty and increases confidence.
Premium Features
Services that add value, such as “Super Likes”, profile enhancement, and ad-free browsing, can encourage users to sign up. Premium monetization maximizes revenue generation.
Member Verification
Verification of identity and profile can go a long way to verifying that users are real. This helps establish credibility and assures users of the security.
Customer Support
Support for multichannel 24/7 across live chat messages, email, and chat apps enables quick answers to user questions. This helps build trust and create loyalty.
Features that are designed around basic dating app concepts and focus on privacy, security, and authentic interactions are the key to success.
Steps to Build an App Like Hinge
If you’re impressed by Hinge’s success, you’re not alone. Hinge dating app’s popularity, and would like to create something as beautiful as Hinge’s is, all you need to do is follow these steps to build a successful dating app:
Understand Market
Before you begin, take the time to learn about what the Hinge dating app does and what makes it different in comparison to other apps for dating. Hinge is solely responsible for creating such deep and lasting relationships. Its users are not only doing so by swiping left or right, but also providing immediate answers to certain questions, as well as fantastic comments to specific pictures. This way, the actual topics of communication are being formulated.
Market Research
Learn who your customers are you’re planning to target and look over the market with dating apps such as Hinge, Bumble, OkCupid, and others. Considering their products in the marketplace, their clients’ expectations, and the factors that led to their successes. This will allow you to identify the market niche and develop a clear value proposition.
Define Features and User Flow
Make a list of key features from your research. For instance, Hinge had some features that were significant and creative. They included:
- Profile creation using prompts
- Matchmaking based on the interests of
- In-app messaging
- Tools for reporting and privacy
- Smart algorithms that provide suggestions
Users will be guided throughout the entire process of using the app to ensure that they can move from introducing themselves to finding a suitable match smoothly.
Choose the Right Tech Stack
Choose the best strategy for technology that best suits your needs, considering all problems that are currently affecting your project. There are a variety of technologies to address the diverse aspects of the project, including front-end technologies (React Native, Flutter) as well as back-end technologies (Node.js, Django), and data storage (MongoDB, PostgreSQL). If you’re working with the same platform, Android and iOS, an open-platform framework is the best choice. It is also more secure and affordable.
Design an Engaging UI/UX
The interaction of users is the mainstay of every dating application. Choose a friendly and user-friendly layout that encourages participation, similar to Hinge’s swipeable profiles, as well as “comment on prompts” does. To draw users in, it is essential to provide an attractive, engaging, user-friendly interface that is accessible.
Develop and Test Your App
Start turning your idea into a reality by participating in the development process. It is highly recommended that you employ the agile development methodology and break the work into short sprints, starting with the creation of your MVP. As you progress, continue to test your software for bugs, user-friendliness, and effectiveness, including the devices you use to ensure the best experience.
Launch and Market Your App
If you’re confident that your app is in good shape to launch, now is the moment to launch your dating app to the appropriate app stores. In addition to social media advertisements or online adverts, you should also employ influencers to help make your app famous. Don’t forget to think about important details like dating app development cost, and the target audience at all times of the existence of your app, to remain within your budget.
Additionally, once your dating app goes live, you’ll want feedback from users, monitor its performance, and continue to improve it. Be conscious of the Hinge dating app’s cost from beginning to end for the project to be successful.
Factors Affecting the Cost to Build a Dating App Like Hinge
It is crucial to realize that the price of developing a dating app will never be the same, as it varies based on several factors. Although a dating application can cost you as much as a hundred million dollars, a different one can be built at a fraction of the cost. It is all dependent on the requirements and the goals of the idea. Here are a few of the most important elements that play a crucial role in determining the development costs for dating apps.
Platform of App Development
If you’re planning to develop a dating app like Hinge, there are many options to choose from based on the accessibility of your intended user base. For instance, you can opt to develop an application for iPhone, Android, or both. But it is important to remember that the choice you make is likely to impact your app’s development costs. The reason is that iOS and cross-platform applications are more expensive than Android apps.
Hiring Models
For a dating app like Hinge, you will need to select a hiring strategy to partner with a reliable on demand dating app development company. There are three options you can pick from. The first will be an in-house team, where an entire team of employees will be working within your workplace, under your direction.
Another is hiring a mobile app development company for creating a robust dating app, which will leverage its expertise to develop the best dating application. The third option is freelance work, which requires you to come up with various sources to complete the job. The cost of internal and freelance teams is typically higher compared to hiring an on demand dating app development company.
Complexity of Mobile App
The most important factor in determining dating mobile app development cost is the complexity of your project. For instance, if you’re looking for an app that helps users locate profiles that include their address and name, the app can be built within a couple of thousand dollars.
However, if you wish to incorporate Industry 4.0 technologies such as machine learning, artificial intelligence, AR/VR, or any other third-party API that could provide the added features, it will cost you several hundred thousand dollars.
Type of Dating Apps
There are various kinds of dating apps you could create. For instance, it could be a basic app in which individuals can create profiles with basic information such as the name of their child, date of birth, a hobby, job, and so on. A different app can include features like chat, video calling, or voice calls. Social media integration is an additional alternative that offers better access to information and the lifestyles of users. Also, the development costs for all of these options differ greatly.
Developers Location
Although it may seem initially confusing, it’s equally true that the place of developers has a huge influence on the price of developing dating apps. Employing a team of developers from a Western nation like the USA, Australia, the UK, or any European country will cost twice as much when compared to employing developers in India who have the exact level of expertise.
If you want to develop a dating app like Hinge, the development costs could be between $25,000 and $150,000. Considerations like the app’s level of features, complexity, the developer’s hourly rate, and the location of your business will determine how much you will need to shell out to create a dating app like Hinge.
Simple dating apps can cost between $25,000 and $80,000. In the same way, moderately complex application creation could cost you upwards of $100,000, and complicated dating apps will cost you more than $120,000.
Tips to Monetize a Dating App Like Hinge
To keep your app running for the long term, consider implementing monetization strategies. Some of the most successful models for monetizing dating apps are:
Subscription-Based Model
Provide tiered subscription plans, including monthly, quarterly, and annual options. Hinge, for instance, has a premium subscription plan known as “Hinge Preferred,” which provides users with enhanced matchmaking capabilities and greater visibility. The steady stream of revenue helps to forecast the amount of money earned and also fund the development of swipe-based dating apps.
Advertisements
Advertise strategically in the application, for example, videos or banners between swipes. But make sure that your ads don’t interrupt users’ experience. Think about collaboration with brands that are aligned with the preferences of your intended group, like travel or lifestyle brands.
Pay-Per-Feature
Allow users to customize their experience through purchasing specific features, like a customized algorithm for matchmaking or enhanced profile images. This kind of approach is becoming more popular in dating apps, but not as much as Hinge, because it caters to the specific preferences of the users.
Freemium Model
A freemium-based model has become one of the most popular sources of revenue for dating apps. Users can use important features for free and can also subscribe to premium features. In a dating application that employs a swipe feature, Hinge Premium features can include:
- Unlimited likes and swipes
- You can access advanced filtering options, like the preferences for lifestyles or hobbies
- Checking out who liked their profile
The model works by inviting users to download a trial version, and then slowly encouraging them to upgrade for more advantages.
In-App Purchases
In-app purchases are a great method to provide users with only one-time updates or additional features. Examples for apps like Hinge might include:
- Boosting their profile visibility to increase the number of users
- Virtual gifts are sent to matches
- Utilizing exclusive icebreakers to begin conversations
Create a Dating App like Hinge with CrinPro
Investing in dating app development in 2025 is a profitable idea. However it requires the ideal combination of user-centric features, new feature design, and robust technology. As a top dating app development company, CrinPro is an expert in developing customizable, scalable, and secure dating apps that meet the current requirements of users.
From creating unique swiping techniques to incorporating AI-driven matchmaking, our team makes sure your app stands out in the crowded market of dating apps. Join us in developing an app that matches users’ swipes, such as Hinge, that generates engagement, retention, and revenue. Let’s make your dream a reality!
The Key Takeaway
In the end, creating a dating app like Hinge, requires a thoughtful strategy, which includes cutting-edge features, secure measures, and a friendly user interface.
By understanding the marketplace, using efficient monetisation strategies, and focusing on user experience, you will be able to develop a successful dating site that appeals to users seeking authentic and meaningful connections in the digital world.
The process of creating an app for dating involves choosing the right features, creating a robust technology stack, and finding an appropriate partner for development. If you’re interested in the details of what the Hinge dating app does and what its main features are, Hinge dating app cost, and success strategies, or searching for something to use to help you become an experienced professional, the following guide is what you need to know. If you are looking to start with a simple version or an app with a lot of features that focuses on the user’s experience, security, and intelligent matching, it will make your app stand out.
FAQs
Does Hinge count as a secure dating application?
It is true, Hinge is known to be a secure dating application. Its features include the ability to authenticate accounts, block/report, and private message messaging. It also uses AI to analyze user activity to identify fake profiles and harmful behavior. Additionally, users must bear in mind that following online dating etiquette is essential, e.g., not sharing any personal information or meeting in public areas.
How long will it take to create an app for dating app like Hinge?
It depends on the number of features and platforms on which you plan to launch the app. Selecting a dating app development company that has a good track record in terms of completion times and a strong technical foundation may save months in timelines, according to the scope and spending plans.
Is it possible to make a dating app like Hinge with a limited budget?
Yes, it’s possible to build a dating app Hinge even with a small budget. By focusing on the most important elements and simplifying the layout, it is possible to reduce the cost. A simpler app might not have the same amount of quality or features as a feature-rich app.
How can I make sure my dating app is distinct from the rest?
To differentiate your dating app, consider incorporating unique features, targeting diverse user groups, and ensuring a better user experience. Moreover, a good dating app marketing strategy and advertising can pull users in and be a strong branding play.
